The only LASIK marketing report that combines patient behavior, search demand, and industry growth strategies for 2026 and beyond.

Instant PDF download & Webinar access.

What You’ll Learn in the White Paper

Where the Market Is Going

Laser vision correction remains strong, and new drivers like EVO ICL and RLE are reshaping the market. Are you positioned for what’s next?

Patient Behavior Shifts

Cost-related searches like “LASIK cost near me” have hit all-time highs. Transparent pricing, surgeon authority, and AI-influenced discovery now drive conversions.

Revenue Models That Work

Practices offering more than LASIK (RLE, ICL, CLE) are capturing higher revenue and more patients. Pairing diverse offerings with AI-ready marketing expands growth.

Marketing That Delivers

Case studies show 30–38× ROI on ads, SEO-driven growth, and engagement that doubles with AI-informed campaigns and smarter targeting.

Why Watch the Exclusive Webinar

What Was Covered
  • The LASIK reality check: 15+ years of decline and what it means for 2026

  • How AI-powered search and authority signals are changing patient discovery

  • Why price transparency and value messaging matter more than ever

  • Which marketing channels (SEO, PPC, email, video) are driving the highest ROI

  • A 2026 growth blueprint for patient acquisition and retention

  • Real-world surgeon insights on LASIK volumes, premium procedure demand, financing, and how practices are preparing for 2026

Who This Is For
  • LASIK practice owners and managers ready to grow

  • Private equity & VC executives trying to understand the market
  • Industry manufacturers looking for practice-level insights

Why Join the Exclusive Webinar

Webinar Sponsored By:
Best LASIK Surgeons in America

Clay Patterson

Clayton Patterson, Esq.

Founder & CEO of Digital Space Marketing and Fractional CMO for Best LASIK Surgeons in America

Clayton has led growth strategies for leading ophthalmology practices nationwide and is the creator of Sollos AI, a patient management platform built for refractive practices. He has been featured in Inc., Bloomberg, and MarketWatch.

Michael-Shumski

With special guest:

Dr. Michael Shumski

Orlando’s leader in Modern Cataract Surgery & Refractive Surgery and one of the premier Cataract & Refractive Surgeons in America.

Refractive surgeon sharing real-world insights on how this research applies in practice.

Paul Rousseau ZEISS Medical Technology

With special guest:

Paul Rousseau

Vice President, Head of U.S. Sales & Marketing – ZEISS Medical Technology

Paul Rousseau brings over 20 years of experience in ophthalmology across clinical, research, and commercial leadership roles.

Dr. Anna Edmiston Best LASIK Surgeon

With special guest:

Dr. Anna Edmiston

Board certified by the American Board of Ophthalmology

Dr. Anna Edmiston is a fellowship-trained surgeon specializing in LASIK, custom lens replacement, and all forms of surgical vision correction.

Dr. Mark Lobanoff, Founder, Medical Director, OvoEye

With special guest:

Dr. Mark Lobanoff

Founder and Medical Director, OVO LASIK+LENS

Dr. Mark Lobanoff is recognized globally as a leader in refractive surgery, with more than 25 years of experience in LASIK, cataract, Implantable Collamer Lens (ICL), and corneal crosslinking (CXL).

Lisa Boggs, National Surgical Consultant-Refractive at Alcon

With special guest:

Lisa Boggs

National Surgical Consultant – Wavelight Refractive

38 years of Corporate Refractive Experience:
Private Practice COA 1987 – 1995
Clinical Education Manager Summit Technology 1995-2000
Refractive Sales and Surgical Consultant Alcon 2000-Present

Ready to grow your practice in 2025?

Download the 30-page 2025 LASIK Market Outlook now and access our exclusive webinar – The LASIK Crisis: Comeback or Collapse?. Get the insights, strategies, and growth playbook your competitors wish they had.