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Pay Per Click

Drive traffic to your website, and keep them there.

What It Can Do For You

Pay Per Click is an advertising method where your business pays search engines and social media companies to drive specific traffic to your website for a dollar amount per click.

Pay Per Click works because it targets people who are already interested, or likely to be interested, in the solutions you offer. Talk about a golden opportunity. And yet, we’ve met with many business owners who say they don’t do this and never have. Yes, it costs some money, but it can drive an exponentially greater return if done right.

How Does PPC Work?

The most popular search engine in the world is Google, and if you’ve ever done a Google search, then you’ve seen paid Google ads. They’re the ones at the very top and bottom of the page, and businesses paid to get them there.

You’re only charged when an internet user clicks on your ad. Hence the term Pay Per Click. After clicking, the user is taken to your website and, hopefully, converted into a customer. Many businesses prefer this method of advertising because you can track the clicks, letting you optimize ads based on what is or isn’t working.

Turn Your Visitors Into Paying Customers

Once you drive a user to your website with paid ads, there are a few key things that influence whether they become a customer or not.

PPC Only Works With Good Web Design

Nowadays, people shop around, so paying for ads doesn’t work if your website can’t capture the attention of your visitors and turn them into paying customers.

If your website isn’t designed correctly, your visitors will go back to Google, continue shopping, and spend their money on your competitors. This means you paid for them to “visit” you but then your website gave them a reason to leave.

Get A Customized Strategy For Your Business Needs

There are other types of Pay Per Click advertising as well, like placing social media and ad banners on websites that your target audience visits. We’ll help you find the best strategy for your business needs.

Our Pay Per Click Strategy

Research

Information is power.

Implementation

Information is powerless until you use it.

Optimization

Tweaking your campaign for the best results.

What Working With Us Looks Like

During our audit process, we will work with you to create, develop, and maintain a paid advertising strategy that works best for you. Our Goal is to decrease your costs per click and increase conversion rates in order to get the best cost per sale. Most of our clients save more than we charge for management within the first 90 days.

We Use Hard Data To Get You There

Certain phrases and words are cheaper than others. Our team, tools, and expertise will find the best keywords for you and identify what keywords your competitors are using as well, giving you a competitive edge. Remember, information is power, but it’s powerless if you don’t use it.

If you let us work for you, we’ll present our keyword findings and data on a monthly basis. We’ll work with you to meet your goals.

Increase Your Traffic, Conversions, And Customer Base Using Paid Ads

If you’d like to learn more about how our Pay Per Click services can drive targeted traffic to your website and improve your sales, contact us here.

Solutions That Drive Revenue

We’re full-service, so you get everything you need in one stop.